Workshop Wednesday this month featured Dane Bubela, vice president at Frost Insurance, who discussed how carrying the proper insurance can protect your business from unexpected loss.
Bubela told the group of about 25 attendees that obtaining appropriate coverage can give business owners peace of mind from knowing that their assets, from the building and its contents to employees and inventory, are protected. Continue reading →
Is communication an art or a science? That was the question posed to attendees at this month’s Workshop Wednesday, which focused on the importance of communicating effectively during sales pitches.
Professional Presentation Coach & Workforce Development Expert Ellis Hubbard spoke to an eclectic crowd of attendees during his Listen2WIN workshop about the importance of listening to and noting the body language of the subject of their sales pitch. Those two things can help a salesman identify the type of person with whom they are dealing.
“You have to get to know folks in order to sell,” said Hubbard, who reiterated that listening is the key to communication. “The more you know about someone, the easier it is to sell to them.”
Representatives from local businesses came together last week to get tips from Houston-area business builder and coach Ted Hair on how to increase their sales by tapping into a buyer’s personality.
Since the early 1900s, Hair said, a personality-based sales model has been used to teach salespeople how to identify and speak to different buyers by classifying them into one of four different categories —dominance, influence, steadiness, and compliance (DiSC).
“You’re not a salesperson,” Hair said, stressing the importance of identifying your buyer. “You’re a problem-solver.”
Founder and President of Keystone Resources Julie Irvin taught a crowd of local vendors the tips and tricks to creating a successful proposal for HISD.
Irvin said most businesses are unaware of the great resources available to them via the HISD website or the subscriber emails sent by the HISD Business Assistance department.
“HISD has all of these golden opportunities for small businesses, but they’re not able to meet the goals simply because businesses don’t put in a proposal because they don’t know what to do,” said Irvin.
The Houston Independent School District Office of Business Assistance has been named the City of Houston’s Community Partner of the Year for its role in overseeing the Interagency Mentor-Protégé Program.
This month’s Workshop Wednesday featured a presentation from Melissa Rascon, managing partner and founder of The Rascon CPA Firm, who discussed business strategies to grow a small business as well as tax updates and tips.
“When you start your business, it’s so important to have a passion for what you do and be very deliberate in your plans,” Rascon said. “A positive attitude and state of mind are essential.”
Rascon also discussed the pros and cons of various corporate structures, the importance of focusing on sales every day, and which numbers a business owner should keep an eye on.
Participants in this month’s Workshop Wednesday, entitled Talk Like a Leader, learned that strong leadership and effective communication go hand-in-hand, and received tips on incorporating constructive phrases, positive body language, and effective vocal quality into daily interactions.
Presented by Corinne Chalmers, owner and leadership coach at Deliberate Changes, the workshop also gave insight into fundamental strategies for what works and what doesn’t when influencing others.
“Leadership is all about influencing a group toward a common goal,” Chalmers said. “There is very little distinction between strong leadership skills and strong communication skills.”
The group of about 50 attendees learned to drop key phrases that harm credibility and adopt new ones that create positive influence and encourage mutual respect in a conversation. Continue reading →
At this month’s Workshop Wednesday, sponsored by HISD’s Business Assistance Supplier Diversity department, about 50 attendees learned various project management skills and participated in team-building activities on creating goals for a project. Continue reading →
At this month’s Workshop Wednesday, sponsored by HISD’s Business Assistance department, about 35 attendees had the opportunity to hear from Mildred Dillon, a certified public accountant and founder of The Money Doctor. Continue reading →